Small business library
Outline
Access a collection of tools, e-courses, guides, and webinars—all designed to help your business grow—right in one place.
Videos
Getting retail ready
Getting started with Sponsored Products
Sponsored Products: Understanding and setting up ad groups
Sponsored Products: Optimizing your campaign
Sponsored Products: Setting up a manual ad campaign
Seller Summit: Walmart Connect 101
Webinars
Walmart Connect Academy
Walmart Connect: Advertising 101 webinar
Walmart Connect Academy
Walmart Connect: Advertising 201 webinar
Certifications and eCourses
Walmart Connect Academy
Walmart Connect Ad Certification in Sponsored Products
Training on Sponsored Products advertising from planning through optimization – including elements such as goal setting, ad placements, bids, budgets and reporting.
Walmart Connect Academy
Walmart Connect Ad Certification in Sponsored Brands
Training on Sponsored Brands advertising from planning through optimization – including elements such as product eligibility, targeting techniques, bids, budgets, images, ad groups and reporting options.
Walmart Connect Academy
Walmart Connect Ad Certification in Sponsored Videos
Training on Sponsored Videos advertising from planning through optimization – including elements such as product eligibility, creating and uploading video assets, campaign creation, performance optimization and reporting options.
Guides
Introduction to Walmart Connect for Small Businesses
Grocery and Consumables growth with Walmart Connect
Case studies
Walmartconnect
Walmart Connect Case studies for Marketplace sellers
