Skip to main content
Walmart Connect Academy

All Topics

All Activities

73 results returned

  • Walmart Connect CTV Brand Outcomes Certification

    In this certification, you'll learn how Walmart Connect and VIZIO together form a differentiated Connected TV (CTV) solution for national brand advertisers. You'll build a foundation in CTV vocabulary, market forces, and how the medium is delivered, then see how...

    • Path
    • Duration 1h
    • Beginner
    • Credential

  • Store Ads Certification

    This certification pairs two courses to build a complete, practical understanding of Walmart’s in-store advertising options.

    • Path
    • Duration 1h
    • Rating 4.7
    • Beginner
    • Credential

  • Small business library

    Access a collection of tools, e-courses, guides, and webinars—all designed to help your business grow—right in one place.

    • Rating 5.0

  • API Launchpad Webinar

    Walmart Connect is excited to present API launchpad, an API-focused webinar featuring new product and feature releases, an in-depth look at Sponsored Brands and Sponsored Videos, and roadmap updates. During this virtual session, we’ll dive into: New releases: Learn about...

    • Duration 45m
    • Beginner

  • Sponsored Products Certification

    In this certification, you’ll learn to use Sponsored Products to help customers discover and purchase your products across Walmart’s site and app.

    • Path
    • Duration 2.3h
    • Rating 4.7
    • Credential

  • Onsite Display New Releases Webinar - Q3 FY'27

    Join this free webinar for a comprehensive overview of all Q3 releases for Onsite Display in Walmart Connect Ad Center. You’ll learn what’s new, how the latest updates work, and how to use them to get more from your campaigns.

    • Event
    • Duration 45m
    • Beginner

  • Decoding analytics & metrics

    Campaign data is only valuable if you know what it’s telling you and how it can help you reach your goals. Understanding the right metrics at the right time can help you make smarter decisions as your campaigns grow.We’ll show...

    • Duration 18m
    • Intermediate

  • Sponsored Brands Certification

    In this certification, you’ll learn to use Sponsored Brands to help customers discover your products across Walmart’s site and app.

    • Path
    • Duration 2.6h
    • Rating 5.0
    • Beginner
    • Credential

  • Getting started with Sponsored Search Media Solutions

    In this course, you’ll learn to: - Explain what Sponsored Search is and why it matters for advertisers. - Describe how Sponsored Search helps you connect with Walmart customers. - Identify how Sponsored Search supports measurable outcomes and enhances the...

    • Duration 15m
    • Beginner

  • Brand Shop and Shelf Certification

    Learn how to build, customize, manage and measure Brand Shop and Shelf experiences in Shop Builder to help customers discover and engage with brands across Walmart’s site and app.

    • Path
    • Duration 1.5h
    • Rating 5.0
    • Beginner
    • Credential

  • Variant Bidding Expansion Launching 9/16

    Variant Bidding Expansion will be available to all advertisers and in production through the Walmart Connect Sponsored Search API beginning September 16.To support advertisers and partners in using this capability, we’ll host a live Variant Bidding Expansion webinar on Tuesday,...

    • Event
    • Duration 1h
    • Beginner

  • Walmart Connect Onsite Display New Releases - September 2026

    Thanks for joining us for the Walmart Connect Onsite Display New Releases webinar for September 2026. If we missed you, you can view a recording of the training and download a PDF of the presentation deck. This training was recorded...

    • Duration 18m

  • Holiday Insights FY27

    As a valued partner, Walmart Connect invites you to participate in our upcoming webinar on Walmart’s Holiday Event. During the virtual session, we’ll review last year’s trends and highlight seasonal benchmarks to help you optimize your campaigns for the Holiday...

    • Duration 32m
    • Beginner

  • Onsite Display New Releases Webinar - Q2 FY'27

    This webinar will provide a comprehensive overview of the latest releases for Onsite Display in the Walmart Connect Ad Center. You'll learn what's new, how the latest updates work, and how to use them to get more from your campaigns....

    • Event
    • Duration 45m
    • Beginner

  • Walmart Connect 2H FY27 Product Roadmap Updates

    Walmart Connect unveils our 2H FY27 Product Roadmap, with advancements across our advertising products and platform, AI-powered capabilities, and full funnel solutions that scale for advertisers of every size.   This webinar will walk you through the initiatives planned for the...

    • Event
    • Duration 1h
    • Beginner

  • Walmart DSP Certification

    The Walmart DSP Certification, created in collaboration with The Trade Desk, offers an in-depth overview of the value and benefits of Walmart DSP. You will learn media planning, how to set targeting strategies, and how to analyze measurement and reporting...

    • Path
    • Rating 4.8
    • Credential

  • Creative Essentials Certification

    Training on creative best practices in Walmart advertising including the essentials of Walmart's branding guidelines for effective ads across platforms and placements and the primary functions of the Creative Builder tool.

    • Path
    • Rating 4.5
    • Credential

  • Walmart Onsite Display Certification

    Training on Walmart Onsite Display advertising that includes platform overview, media planning, campaign building, creative assets, and reporting capabilities and optimizations.  

    • Path
    • Rating 5.0
    • Credential

  • Sponsored Videos Certification

    Learn how to set up a Sponsored Videos campaign in Walmart Connect Ad Center and prepare your campaign for launch. In this certification, you’ll complete a series of courses to learn how to prepare and validate video assets, use Video...

    • Path
    • Rating 5.0
    • Credential